Paid Media

The science of finding audience, creating campaigns, and optimizing performance. Reach current and prospective customers with greater efficiency, from paid search to paid social platforms.

Media planning & buying

Target the right groups, measure, analyze and understand their behaviors and ultimately convert leads into customers with an integrated range of services...

  • • Media Strategy
  • • Audience Research & Development
  • • Media Mix Creation
  • • Targeting & Prospecting
  • • Attribution modeling
  • • Programmatic Media Buying
  • • Retargeting & Behavioral
  • • Mobile & Geo-fencing

Paid search

Leverage one of the most cost-efficient forms of digital marketing by matching relevant messages with highly interested parties on a pay-per-click basis.

The Flipside team rigorously optimizes paid search campaigns to various client goals such as: lead generation, sales, and awareness.

Paid social

Drive engagement by using Instagram, Facebook, LinkedIn, X and TikTok to capture what is often the largest performance investment opportunity after Google.

Each platform has its own unique purpose, tone, and expectations which inform our approach.

Paid social not only allows you to reach your core audience efficiently, but also can be a breakthrough way to reach like-minded and aspirational audiences for your product and brand.

Paid Social - Social Platform Example

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We are an accredited Google Marketing Platform Sales Partner, authorized to service and support any part of the Google 360 Marketing Suite. We are also Facebook Blueprint certified and certified by the IAB in Media Planning.
Google Marketing Platform Sales Partner

Reporting & insights

View any and all paid media efforts more clearly with robust and transparent reporting. Optimize campaigns more precisely with full visibility and complete views of required data. As certified Google 360 experts, we implement campaign and site tracking to ensure zero data loss. Senior marketing associates supply competitively advantaged insights into campaigns which make all the difference towards achieving KPIs.

Practised in exceeding client expectations

Bring us your digital marketing objectives. We will bring an integrated team of deep subject matter experts together to produce the most effective digital solution to achieve them.

We align our capabilities around your business plan - and are integrated to deliver across a rapidly changing digital marketing landscape. As products, technology and markets change, our goal is always to keep our clients ahead of the curve.

We are strategic, certified, technically capable, and experienced in meeting and beating challenging business goals for our clients.

Make it happen

Talk to us about SEO and content optimization strategies. We will have your digital properties popping in no time.

Tim Prichard picture Tim Prichard Director
Rob Oubridge picture Rob Oubridge Deputy Managing Director
Anna Flashman Fox picture Anna Flashman Fox Head of Creative Services
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Our clients

We do game-changing immersive work for game-changing clients. We’re proud to assist businesses like...

Work with us
Rolex logo GSK logo Allergan logo American Airlanes logo Roche logo Novartis logo Dr Martens logo Uber logo Snickers logo Papajohns logo Tinder logo Google logo HP logo Nars logo Audi logo

Let’s talk

Want to chat with us about your next project?
Call us on 0203 816 0293 or fill in the contact form below.

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